Limited Edition Daft Punk Coca Cola bottles, complete with 925 sterling silver and 18k gold logo branding. Pop music well and truly goes ‘pop’.

When was the last time you heard a song from Daft Punk? I haven’t in ages, which only goes to re-inforce the point that when a brand transcends the product it’s originally known for then you’ve reached what I call a branding nirvana.

When I clicked on the link, to look at this ad.

I had no idea that it would be so bad.

When they came up with the concept, they all must have known.

That all they’d end up with, was a really bad poem.

THE END.