Frozen yogurt brand Samba is in the middle of a rebrand, having recently dropped the â€˜swirlâ€™ from their previous incarnation as Samba Swirl. So out with the cheesy, childlike graphics and in with super futuristic design experience.
With several sites around London, the company have launched a new store in Camden designed by Mizzi Studios. It might not make the unions happy, but the self-serving yogurt store â€“ a novel concept itself â€“ the modern interior mixes man-made materials, graphic silhouettes and timber seating area toÂ serve up a touch of the light-fantastic whilst dispensing.
The trend for sweet bars seems to be growing in momentum. This store will no doubt be a hit with youth audiences and the sweet toothed alike.