Purpose :: Bake-Off Cake Posters

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Cake_Tiramisu2

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Battenberg2

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Bakewell_22

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Millionaires_Shortbread3

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NY_Cheese_Cake

So you like cake, but you don’t like baking. You like posters, but you aren’t particularly interested in bake-offs. Well here are some minimalist posters by Will Kinchin about bake-offs as part of a self-initiated project by brand consultancy Purpose. Got ya.

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As part of the LBB D&AD13 Annual review series

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